Apr 25, 2016
Buyers are holding back, but should they?
Some interesting surveys have come out that talk about the motivations of aspiring buyers. That's right, folks that want to be buyers but have not gone out to find the perfect home. It turns out, that if the data is to be believed, these wanna be buyers are perhaps holding back for the wrong reason! However, so much of what makes smart business is knowing what your potential customers are most worried about and addressing those worries. So lets take a look at what has these buyers spooked and see if we can figure out ways to make them more comfortable. The best part is that while the markets may be nuts right now and you may not need special tactics to draw in buyers, there are still situations where you want to find more buyers in a hot market because you happen to have a property that is not as sought after as others - like the good old 1 bedroom and 2 bedroom properties out there. Since these types of homes would also fit in perfectly with some of todays aspiring buyers concerns, this could be a great chance for you to tap in to that market and get your more challenged property sold faster than you could have imagined!
For todays survey and a link to the articles discussed, check out the show notes at http://www.therebelbroker.com